Belwah Media – Genia Stevens
An experienced marketer who enjoys tinkering with everything related to virtual reality.

6 Ways Nonprofit Pros Can Self-Promote Via LinkedIn

LinkedIn is a great social media tool for people to promote themselves and build social capital.  How can you take advantage of LinkedIn so you can build the social capital you need to advance your nonprofit’s cause? Complete Your Profile Using Appropriate Keywords When it comes to your profile, you should mention something exceptional about yourself and your agency. What would make a donor, potential volunteer or board member want to become involved with your organization? What are your strenghts […]

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4 Tips That Will Help Nonprofits Use Emotional Branding

Smart marketers are all about eliciting a positive emotional response from customers, putting their attention on the emotional branding aspect of a product or service. They are no longer just focused on promoting and selling. Marketers are intent on “informing” prospective buyers how much better their lives can be if they buy a product/service.   This is why nonprofit marketers who use emotional branding effectively can clearly convey to community members, volunteers and donors how their organization can affect change. […]

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