Belwah Media

Community media experts provide digital marketing, community engagement, and community outreach tips for industry professionals.

Video Marketing Tips for Community Media Professionals

If you work in community media, you probably already “do video.” But, doing video isn’t the same as video marketing. I spent some time participating in a recent Twitter chat related to video marketing. Here are the top 7 tweets I believe would be useful for community media professionals.  I’ve read (or watched) all the content I’m recommending. #1. These tips are great for community radio people who want to start learning more about using video and developing a video […]

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[Podcast] Tom Loucks: Community Media Partnering with Radio and Newspapers

In this episode of Belwah Radio, Tom Loucks, Multimedia Coordinator for City of Wisconsin Rapids and its Community Media television station, joins me to discuss: How Wisconsin Rapids Community Media partners with local radio stations The benefits of partnering with local radio How Wisconsin Rapids Community Media partners with local newspapers The marketing and branding benefits of partnerships To learn more, visit http://wr-cm.org or http://wirapids.org Contact Tom Loucks: 715.423.0443 or tloucks@wirapids.org. Visit us at BelwahMedia.com  | Follow your host Genia Stevens […]

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[Podcast] Bob Johnson Discusses Podcast Production, Marketing, Monetizing

In this episode of Belwah Radio, Bob Johnson, Producer and Host at White Plains Community Media, provides great tips for new and seasoned podcasters.  We discuss: Landing great interviews Helping podcast guests relax before an interview Scheduling your podcast content How to market your podcast Useful ways to monetize your podcast To learn more, visit http://wpcommunitymedia.org/ and https://www.wpkn.org/ Follow your host Genia Stevens on Twitter. About Belwah Radio: Expert interviews, industry news, and digital marketing tips for community media and community radio. […]

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[Podcast] Erich Archer: Why Community Media Should Move to For-Profit Model

  In this episode of Belwah Radio, Erich Archer, Executive Director of  Cape Ann Television discusses : Why it’s important that community media moves to a for-profit model How Cape Ann TV generates additional revenue using strategic community partnerships Why Cape Ann Television doesn’t set its operation up to rely on volunteers Cape Ann TV’s community outreach strategy How Cape Ann TV works with local influencers To learn more, visit http://capeanntv.org Follow your host Genia Stevens on Twitter.   About Belwah Radio: Expert interviews, […]

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