Belwah Media – Genia Stevens

How and Why GRCMC Transitioned From Public Access TV to a Community Media Center

In this episode of Belwah Radio, Linda Gellasch, Executive Director of Grand Rapids Community Media Center (GRCMC), joins me to discuss: The catalyst for Grand Rapids Public Access TV’s move to becoming a full community media center Funding sources for Grand Rapids Community Media Center and how those funds are used How GRCMC uses The Rapidian to train citizen journalists to produce citizen-generated content GRCMC’s current initiatives: media literacy and reaching out to the Spanish-speaking community To learn more about […]

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Video Marketing Tips for Community Media Professionals

If you work in community media, you probably already “do video.” But, doing video isn’t the same as video marketing. I spent some time participating in a recent Twitter chat related to video marketing. Here are the top 7 tweets I believe would be useful for community media professionals.  I’ve read (or watched) all the content I’m recommending. #1. These tips are great for community radio people who want to start learning more about using video and developing a video […]

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Bob Johnson Discusses Podcast Production, Marketing, Monetizing

In this episode of Belwah Radio, Bob Johnson, Producer and Host at White Plains Community Media, provides great tips for new and seasoned podcasters.  We discuss: Landing great interviews Helping podcast guests relax before an interview Scheduling your podcast content How to market your podcast Useful ways to monetize your podcast To learn more, visit http://wpcommunitymedia.org/ and https://www.wpkn.org/ Follow your host Genia Stevens on Twitter. About Belwah Radio: Expert interviews, industry news, and digital marketing tips for community media and community radio. […]

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Combining Old-School Community Radio With New Technology

In this episode of Belwah Radio, Bob Burtman, President of WHUP discusses how 104.7 FM in Hillsborough, NC is experiencing great success using new technology that allows for an on-demand experience, not just real-time streaming – all built and programmed in-house by volunteers. Bob also discusses why WHUP plans to focus on providing high-quality radio content with no immediate plans to implement video into the station’s content strategy. To learn more about WHUP, visit http://WHUPFM.org. Follow WHUP on Facebook. Follow […]

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