Belwah Media

[Podcast] Are You Testing Your Mobile App Pre and Post Launch?

Digital marketer Genia Stevens provides tips that will help your organization learn how to build a stable mobile application that performs the way you want and delivers the results you desire. Business owners need to understand that they can risk their app’s survival by pushing an app to market too quickly. Pre and post launch mobile app testing is crucial for an app’s performance and survival. Follow your host Genia Stevens on Twitter. About Belwah Radio: Expert interviews, industry news, and […]

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How Mobile Apps Can Help Community Media With Community Outreach

Three common outreach challenges for community media centers are: establishing beneficial community partnerships, efficient and effective community management, and creating value in the services they provide. If community media centers can’t overcome these challenges, they’ll miss opportunities to build meaningful give-and-take relationships with members of their community. According to eMarketer research, in 2017, there have been more than 22 million “cord-cutters” — those who have gotten rid of pay TV options, like cable. That’s a 33% increase from 2016. A Flurry […]

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How Community Media Can Use Podcasts to Improve Community Engagement

According to a 2017 joint study by Edison Research and Triton Digital, 112 million Americans have listened to a podcast. A recent Pew Research found that ”[a]s of 2016, 21% of Americans age 12 or older say they have listened to a podcast in the past month, reflecting steady incremental growth since 2013 – when this share was 12%.” While Fred Jacobs of Jacobs Media cautions community radio to avoid stereotyping Millennials as the demographic that prefers new media to […]

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