Belwah Media

[Podcast] Bob Johnson Discusses Podcast Production, Marketing, Monetizing

In this episode of Belwah Radio, Bob Johnson, Producer and Host at White Plains Community Media, provides great tips for new and seasoned podcasters.  We discuss: Landing great interviews Helping podcast guests relax before an interview Scheduling your podcast content How to market your podcast Useful ways to monetize your podcast To learn more, visit http://wpcommunitymedia.org/ and https://www.wpkn.org/ Follow your host Genia Stevens on Twitter. About Belwah Radio: Expert interviews, industry news, and digital marketing tips for community media and community radio. […]

Share Button
Read more

[Podcast] Erich Archer, Exec. Director Cape Ann Television

In this episode of Belwah Radio, Erich Archer, Executive Director of  Cape Ann Television discusses : Why it’s important that community media moves to a for-profit model How Cape Ann TV generates additional revenue using strategic community partnerships Why Cape Ann Television doesn’t set its operation up to rely on volunteers Cape Ann TV’s community outreach strategy How Cape Ann TV works with local influencers To learn more, visit http://capeanntv.org Follow your host Genia Stevens on Twitter.   About Belwah Radio: Expert interviews, industry […]

Share Button
Read more

[Podcast] Repurposing Your Community Media Content

In the first episode of Belwah Radio, Jason Daniels, Executive Director of Easton Community Access Television (ECAT) discusses how his community media center has repurposed content and some of the challenges they’ve faced while doing so. Jason also discusses: Why ECAT shies away from spotlighting individual and community content ECAT’s use of blogging and podcasting How ECAT works with volunteers To learn more abut ECAT, visit:  http://eastoncat.org Follow your host Genia Stevens on Twitter.   About Belwah Radio: Expert interviews, industry news, and digital marketing […]

Share Button
Read more

How Community Media Can Use Podcasts to Improve Community Engagement

According to a 2017 joint study by Edison Research and Triton Digital, 112 million Americans have listened to a podcast. A recent Pew Research found that ”[a]s of 2016, 21% of Americans age 12 or older say they have listened to a podcast in the past month, reflecting steady incremental growth since 2013 – when this share was 12%.” While Fred Jacobs of Jacobs Media cautions community radio to avoid stereotyping Millennials as the demographic that prefers new media to […]

Share Button
Read more