Belwah Media – Genia Stevens

Full Circle Marketing: Offline to Online Marketing

I’m starting a three-part series on full circle marketing. I’ll talk a little about how to get the most fuel from your offline networking efforts. You can start the series here: Part 1: Moving Your Offline Networking to LinkedIn Marketing Part 2: Moving Your Offline Networking to Facebook Marketing Part 3: Moving Your Offline Networking to Email Marketing  

Share Button
Read more

7 Tips for Nonprofits to Add Email Marketing to Their Social Media Mix – Part 1

Digital marketer Genia Stevens provides 7 tips for nonprofits wanting to successfully integrate email marketing and social media. This episode is 7 Tips for Adding Email Marketing to Your Social Media Mix. Learn more about activating loyal community members, promoting popular social media content, testing email subject lines, and increasing your opt-ins through social media. About Belwah Radio: Digital marketing tips, expert interviews and industry news for nonprofits, community media and community radio. Hosted by Genia Stevens, digital marketer, Forbes […]

Share Button
Read more

9 Questions Nonprofits Should Answer Before Developing a Social Media Strategy

Digital marketer and nonprofit consultant Genia Stevens provides tips for nonprofits that will help them get started developing a rock-solid social media strategy. In this podcast, she discusses: 1. Knowing which social networks work best for each target demographic 2. Understanding who you are and what you do 3. Getting very clear on organizational goals 4. Establishing who will take ownership of development, implementation, monitoring, and analyzing your social media strategy 5. Finding tools to use and learning how to […]

Share Button
Read more

55 Social Media Reminders for Worn Out Nonprofit Professionals

If you’re like a lot of nonprofit professionals who don’t “do” marketing (but the job landed on your desk anyway), you have a ton of things to remember and you probably feel overwhelmed most days. I’ve updated an article that I originally published on Business 2 Community.  Hopefully, these tips provide reminders that will help nonprofit professionals implement a strong social media campaign. While these tips are provided for non-marketers and newbies, they can also help experienced marketers who always […]

Share Button
Read more
1 2 3